Implementation of LED lighting in the Terranova clothing store

Challenge

We received the task of replacing track lighting in one of the Terranova chain stores, located at 4 Dworkowa Street in Warsaw. Terranova is a chain of clothing stores known and liked by customers, with stores in over 30 countries. The brand was founded in 1988, when Vittorio Tadei started producing clothes under the Terranova brand.

The company’s offer includes a wide range of clothes for men and men, and from 2006 also for children. The company offers its clothing in numerous boutiques and outlets. Everyone will find something for themselves here. Undoubtedly, the type of lighting in the premises with the clothing exhibition is an integral part of the entire arrangement. Especially in companies that pay attention to the smallest details. Lighting plays a key role here.

Execution

The implementation of the project was mainly based on the replacement of previously used halogen lamps. 200 pieces of 24W LED track lights were used – a version made to order for the Terranova company. As a base, we used a three-phase LED Greenie Track Light track reflector, which has been modified. We adjusted its parameters to the guidelines that we established together with Terranova during the on-site visit. Thanks to high efficiency, Greenie spotlights provide light of a very high quality, and at the same time are energy-saving.

Before the implementation of Greenie LED lighting, the Terranova clothing store used 51,509 kWh, after the modernization of LED lighting, energy consumption decreased to 14,717 kWh, which means that at an average electricity rate, we generated annual savings of PLN 12,000, which translates into 21- monthly return on investment (ROI).

Due to the fact that the Terranova store offers clothing, color rendering was very important, which is closely related to the CRI index. Therefore, the headlamps use such LEDs, thanks to which the CRI is higher than 95. This made us sure that the emitted light will not distort the colors of the clothing, but will perfectly reproduce them. In addition, we decided to use a rather unusual color temperature of 3100K, thanks to which the light fits very well into the interior design. The headlamps were mounted on the existing rails – there was no need to replace them, because our LED track lights are compatible with standard rails for old type lighting.

The obtained result fully met our and Terranova’s assumptions. First of all, a certain degree of standardization was achieved, because the previous headlamps, due to their high failure rate, were frequently replaced and differed in appearance, color and power. As a result, Greenie LED track lights differ from the previously used ones in terms of dimensions, quality of workmanship, and most importantly – the quality of light, which directly influenced the lighting of the entire store. Currently, all sources work the same, evenly illuminating the display and store space.

Efekt końcowy

The advantage of the rail solution is the wide possibility of setting light sources, as a result of which, when changing the exposure or for other reasons, we are able to direct the light in a given direction. In addition, our client, thanks to LED technology, achieves additional benefits, which are primarily lower electricity demand and virtually zero maintenance costs. This is a standard that LED sources have already got used to, and the number of customers using these benefits is growing day by day.

Once again, LED track lighting has proved to be an ideal solution for a retail outlet. This lighting model is of constant interest not only to owners of shops and service and commercial facilities, but also to people who have apartments finished in a modern style.